Restaurant Marketer & Innovator Award winners revealed: The winners of this year’s Restaurant Marketer & Innovator Awards, staged by Propel and Think Hospitality, have been revealed. More than 150 entries were judged by a 20-strong panel of industry and agency leaders. The winners were recognised for their success in marketing and innovation in the foodservice sector at an awards ceremony at the Café de Paris in Piccadilly on Wednesday (22 January). The winners were
Innovator Of The Year: Luisa Fernandez (formerly of YO!);
Marketer Of The Year: Hannah Squirrell (Greggs);
Future Marketing Leader Of The Year: Katarzyna Makowska (Burger King CEE, AmRest);
Innovation Of The Year: Tipjar (helping tipped workers earn more) with Saved By Robots;
Integrated Campaign Of The Year: ETM Group (“The Call of The Wild” at The Jugged Hare) with Wildfire Creative;
Launch Campaign Of The Year: Signature Pubs (Cold Town House launch);
Digital Campaign Of The Year: Inception Group (Cahoots);
Best Use Of Video: Cahoots (winners), Mitchells & Butlers’ Toby Carvery Royal Navy (highly commended);
Best Use Of Technology: Vita Mojo;
Best Use Of Social Media: Cavalier Communications (Duck and Rice);
Best New Or Improved Visual Identity: Carluccio’s Fresca Project with Irving & Co (winner), Frankie & Benny’s (highly commended);
Best New Website: Park Chinois (with Verb) and
Best Use Of Research, Insight & Data: Las Iguanas (Project DNA) with Feed It Back. Think Hospitality managing director James Hacon said: “In our third edition of the awards we had our best response yet, the biggest and best brands and most exciting new concepts have entered and the calibre just keeps going up. It’s incredible to see how much talent we have in our sector and great to give these innovations and campaigns the exposure they deserve.” Propel managing director Paul Charity said: “These awards fill a vital gap in the sector, recognising the amazingly creative work that is driving the sector. Congratulations to all our winners.” The awards rounded off the second Restaurant Marketer & Innovator European Summit. The two-day event featured more than 70 speakers offering a unique blend of senior marketers, business leaders and entrepreneurs. To see the full list of finalists, click
here